Products and Services:
- Health-related content aggregator
Key Benefits:
- Ease of navigation through categorized web content
- Visually attractive design, rich functionality including filtering, tagging, and commenting capabilities
- Comprehensive back-end architecture, allowing for easy content feeding to front-end
- Social networks integration
ABOUT OUR CLIENT:
Health2people – a comprehensive aggregator of health-related content, a one-stop medical information destination aimed at enabling customers to make better and more educated health choices.
Health2people is a complete solution for finding health providers in a given location, making online appointments, finding health-related content with extended tagging capabilities, conducting price comparisons of various health services as well as accessing fellow patient recommendations – all neatly organized and efficiently searchable on a visually intuitive and user-friendly site.
TECHNOLOGIES USED:
- Front-end - custom design and front-end development (HTML5).
- Back-end - YII (framework), PHP
- Data base - MySQL
PROJECT CHALLENGES:
- Visually appealing design
- Multi-dimensional search and category filtering capability
- Clear and strict information categorization
- Comprehensive back-end system, tagging capabilities
- Give partners tools for their web-resource promotion in search engines
- User engagement tools and social network integration
PROJECT SOLUTIONS:
- According to market research, it was determined that the utilization of a Pinterest-like design was preferred for higher visual attractiveness of the service. New adaptive design, multi-platform optimized.
- Developed algorithms for fast and comprehensive search functionality, including cross-category, semantic search.
- Architecture design incorporates a well distinguished separation of categories, allowing for intuitive cross-category navigation.
- Development of proprietary in-house back-end system, for effective content management as well as tagging options for logical information linkage
- Incorporated SEO-tools such as meta-tagging and meta-description in back-end system to allow clinics to effectively promote their presence via search engine
- Development of a personal user area with the ability to save, share, comment separate pins.